Renewal traps flagged daily · the $0.18 ICANN fee included · See today’s ledger
#12 of 14 BrokersMarketplace Brokerage · Founded 1999 · Cologne, Germany & Boston, USA
Sedo Brokerage review
Secondary marketplace since 1999. 10% self-serve, 20% broker-assisted, 2.5% anonymity surcharge.
$0Upfront retainer
Success based representation
10%–20%Success commission
$1,000 deal floor
72/100BYR broker score
72
Stealth NDAConfidentiality
Anonymous corporate outreach
Sedo Brokerage key facts
- Led by
- Sedo Executive Team
- Settlement
- Sedo In-House Escrow · Full wire settlement
- Track record
- Fly.com ($1.5M) · Dudu.com ($1M) · Millions of marketplace sales over 25+ years
Sedo Brokerage fee ledger
| Fee component | Rate | When it applies |
|---|---|---|
| Upfront retainer | $0 (Free) | Strictly success based representation |
| Success commission | 10%–20% | 10% for self-serve marketplace Buy Now, 20% for broker-assisted sales. Adds +2.5% for complete anonymity / NDA waiver. |
| Minimum transaction | $1,000 | Minimum valuation for custom outreach |
| Escrow and transfer | Sedo In-House Escrow | Third party funds verification and authorized registrar push |
Sedo Brokerage publishes 10% to 20% success commission with no upfront retainer. Escrow settlement fees are set by the escrow partner at closing.
$5,000 to $10,000
Estimated broker fee on a $50,000 sale. The seller keeps the remainder once escrow releases funds.
Full guides
- Broker fees explained Retainers, commission bands, minimums, and escrow.
- How stealth buying works Anonymous outreach, costs, and who does it well.
- Free tools vs certified reports When an estimate is enough and when to pay.
Sedo Brokerage against the field
| Metric | Sedo Brokerage | GoDaddy Domain Broker Service | Saw.com |
|---|---|---|---|
| Success commission | 10%–20% | 20% | 9%–15% |
| Upfront retainer | $0 | $99.99 | $0.00 |
| Stealth buying | Included | Included | Included |
| Lease to Own | No | No | Yes |
Strengths and trade offs
Strengths
- Massive global marketplace footprint with multi-currency support
- Multilingual brokers handling international negotiations across 20+ languages
- Integrated Sedo Escrow transfer service included in brokerage deals
- No upfront search fee for standard buyer representation requests
Trade offs
- Steep 20% commission on broker-assisted sales
- Hidden +2.5% surcharge for complete anonymity or publicity waiver
- Customer support can be slow due to immense retail ticket volume
- No native Lease-to-Own financing on broker deals
Compare with other brokers
10%–20% commission, $0 upfront.
Start with Sedo Brokerage knowing the numbers.
- 10%–20% commissionPublished success rate band
- $0 upfrontNo retainer before outreach
- Sedo In-House EscrowFunds release after transfer verifies